History of the Ice Fishing Extravaganza
In the early 1990s the Brainerd Jaycees had a desire to develop a signature project—a project that would rally members, raise money for local charities, and provide avenues for individual growth, personal development, and leadership. With the first contest being held in January 1991, it is certain the founders never expected this event would become the world’s largest ice fishing contest and put Brainerd, MN, on the map with a winter event that generates over $1-million in revenue for area businesses and over $150,000 for area charities annually.
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